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BX2093 - Sports Management
Credit points: |
3 |
Year: |
2012 |
Student Contribution Band: |
Band
3 |
Administered by: |
School of Business |
This subject will provide an overview, introduction and descriptive framework for
the area of sports management. The introduction will include a consideration of the
role of sports in the wider context of leisure and society and as part of the growing
experience economy. The descriptive framework will be based on an analysis of the
key components of, and stakeholders in, sports management. The key components to be
analysed include physical infrastructure needs and venue management, marketing issues
related to key stakeholders, the business management aspects of sports and the role
of special events in sports. The key stakeholders to be considered include sports
participants, sports officials, spectators, club members, sponsors and administrators.
The examination of stakeholders will explore motivations for involvement, needs and
expected benefits, and perceptions of service quality. This subject will provide an
overall context for the other more targeted subjects within the sports and events
management major.
Learning Outcomes
- identify the key components of sports management and describe the central management
issues and challenges;
- identify the key stakeholders in sports management and describe their motivations,
need and expected benefits from their participation in some aspect of sports management;
- be able to use research and literature into various elements of sports activities
to design management processes for different aspects of sports.
Graduate Qualities
- The ability to adapt knowledge to new situations;
- The ability to define and to solve problems in at least one discipline area;
- The ability to think critically, to analyse and evaluate claims, evidence and arguments,
and to reason and deploy evidence clearly and logically;
- The ability to deploy critically evaluated information to practical ends;
- The ability to find and access information using appropriate media and technologies;
- The ability to evaluate that information;
- The ability to select and organise information and to communicate it accurately, cogently,
coherently, creatively and ethically;
- The acquisition of coherent and disciplined sets of skills, knowledge, values and
professional ethics from at least one discipline area;
- The ability to read complex and demanding texts accurately, critically and insightfully;
- The ability to speak and write clearly, coherently and creatively;
- The ability to communicate effectively with a range of audiences;
- The ability to work individually and independently.
Prerequisites: |
12 credit points of level 1 subjects |
Availabilities
|
JCU Brisbane,
Study Period 22,
Internal
|
Census Date 09-Aug-2012 |
Coordinator: |
<Person not found> |
Workload expectations: |
- 39 hours workshops/Seminars
|
Assessment: |
end of semester exam (40%); presentations (30%); assignments (30%). |
Special Assessment Requirements: |
None |
|
|
Townsville,
Study Period 1,
Internal
|
Census Date 22-Mar-2012 |
Coordinator: |
<Person not found> |
Lecturers:
|
<Person not found>, Assoc. Professor Laurie Murphy, <Person not found>. |
Workload expectations: |
- 39 hours workshops/Seminars
|
Assessment: |
end of semester exam (40%); presentations (30%); assignments (30%). |
Special Assessment Requirements: |
None |
|
|
Note:
Minor variations might occur due to the continuous Subject quality improvement process,
and in case
of minor variation(s) in assessment details, the Subject Outline represents the latest
official information.