TO2051 - Innovation for Tourism, Hospitality and Events Futures
Credit points: |
3 |
Year: |
2021 |
Student Contribution Band: |
Band
4
|
Administered by: |
College of Business, Law & Governance |
Improving the performance of tourism, hospitality and events (THE) requires an understanding
of these sectors as a system and the pressures on these systems. One critical pathway
to this is through systems analysis and the ability to generate and use futures scenarios
to improve business and government strategy in the THE sectors. This subject will
examine the key features of THE systems and the current and predicted forces that
will impact on them, specifically in the areas of changing technologies, changing
market demand, changing political, social and cultural dimensions of tourism practice
and environmental issues and limitations. The subject will also cover futures scenario
building methods and demonstrate how future scenarios can be used to improve THE planning
and management.
Learning Outcomes
- compare and contrast the systems and pressures impacting on the tourism, hospitality
and events (THE) industry;
- use big data to describe impacts and assess trends for sustainable growth initiatives
in the tourism, hospitality and events (THE) industry;
- use futures scenario techniques to improve tourism, hospitality and event planning
and management.
Subject Assessment
- Written > Research report - (60%) - Individual
- Written > Workbook - (40%) - Individual.
Availabilities
|
Townsville,
Internal,
Trimester 2
|
Census Date 24-Jun-2021 |
Workload expectations: |
The student workload for this
3
credit point subject is approximately
130 hours.
- 36 hours workshops
- assessment and self-directed study
|
|
|
External,
Trimester 2
|
Census Date 24-Jun-2021 |
Workload expectations: |
The student workload for this
3
credit point subject is approximately
130 hours.
- 36 hours online workshops
- assessment and self-directed study
|
Method of Delivery: |
WWW - LearnJCU |
|
|
Cairns,
Internal,
Trimester 2
|
Census Date 24-Jun-2021 |
Workload expectations: |
The student workload for this
3
credit point subject is approximately
130 hours.
- 36 hours workshops
- assessment and self-directed study
|
|
|
JCU Singapore,
Internal,
Study Period 52
|
Census Date 05-Aug-2021 |
Workload expectations: |
The student workload for this
3
credit point subject is approximately
130 hours.
- 50 hours lectures (didactic or interactive) - Combination of lectures and tutorials
- assessment and self-directed study
|
|
|
Note:
Minor variations might occur due to the continuous Subject quality improvement process,
and in case
of minor variation(s) in assessment details, the Subject Outline represents the latest
official information.