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BX3181 - Social Surveys and Questionnaire Design

Credit points: 3
Year: 2020
Student Contribution Band: Band 3
Administered by: College of Business, Law & Governance

This subject focuses on data collection from a group of people and subsequent data analysis. The subject provides an overview of the methods used in survey research and explores the place of survey methods in the research process. The strengths and weakness of survey methods are discussed in relation to other research methods. Students are taken through the practical steps required to establish research objectives, develop a questionnaire or other survey instrument, undertake fundamental data analysis, and report the results in a meaningful way through tables, graphs, oral and written reports. Topics considered include measurement, sampling, instrument design, data collection, data analysis and data reporting with an emphasis on practical, reliable and ethical skills development.

Learning Outcomes

  • appraise and design data collection instruments while applying sound principles of research ethics;
  • apply and evaluate survey research methods;
  • analyse and interpret survey data consistent with current standards.

Subject Assessment

  • assignment - individual (20%)
  • assignment - individual (30%)
  • assignment - individual (50%).
Prerequisites: (BX2174 OR BU2010 OR MG2706 OR TO2015) AND BX2081

Availabilities

Townsville, Internal, Study Period 1
Census Date 26-Mar-2020
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Tutorials/Workshops/ Practicals; Lecturer directed activities.
  • assessment and self-directed study

External, Study Period 1
Census Date 26-Mar-2020
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 0 hours
  • assessment and self-directed study
Method of Delivery: WWW - LearnJCU

JCU Singapore, Internal, Study Period 52
Census Date 06-Aug-2020
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Tutorials/Workshops/ Practicals; Lecturer directed activities.
  • assessment and self-directed study

Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.