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BX3173 - Strategic Entrepreneurship

Credit points: 3
Year: 2019
Student Contribution Band: Band 3
Administered by: College of Business, Law & Governance

Strategic entrepreneurship explores strategy and entrepreneurship presenting these integrated areas in a theoretical, applied and experiential manner based on key themes. These include mainstream and social entrepreneurship identifying commonalities and differences between each category. Moving between strategy and operations it illustrates the links between the two areas and explains how both are necessary for entrepreneurial success. The subject achieves this through discussion of the agile design methodology in customer development and the lean venture with analysis of numerous theoretical and empirical examples in developing competitive business.

Learning Outcomes

  • explain the nature of entrepreneurship and its importance economically and socially in an international, national & regional context;
  • identify the types of entrepreneurs and their activities; traditional & social; ethnic & indigenous;
  • analyse the role played between innovation and entrepreneurial activity to sustain a viable business;
  • develop strategic entrepreneurial skills by identifying and analysing opportunities demonstrating feasibility;
  • explain and examine functions of a business model and demonstrate the skills in developing a viable model to exploit entrepreneurial opportunity.
Prerequisites: 18 CP OF SUBJECTS
Inadmissible
Subject
Combinations:
MG3735 MG3713 BX3072 BX3073

Availabilities

Townsville, Internal, Study Period 2
Census Date 29-Aug-2019
Coordinator: Mr Roy Wybrow
Lecturer: Dr Alf Kuilboer.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Lectures; Tutorials/Workshops; Lecturer directed activities.
  • assessment and self-directed study
Assessment: assignments (50%); test (20%); reflective journal (30%).

External, Study Period 2
Census Date 29-Aug-2019
Coordinator: Mr Roy Wybrow
Lecturer: Mr Sandy Whyte.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 0 hours
  • assessment and self-directed study
Method of Delivery: WWW - LearnJCU
Assessment: assignments (50%); test (20%); reflective journal (30%).

Cairns, Internal, Study Period 2
Census Date 29-Aug-2019
Coord/Lect: Mr Roy Wybrow.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Lectures; Tutorials/Workshops; Lecturer directed activities.
  • assessment and self-directed study
Assessment: assignments (50%); test (20%); reflective journal (30%).

JCU Singapore, Internal, Study Period 52
Census Date 08-Aug-2019
Coordinator: Mr Roy Wybrow
Lecturer: Mr Valentine Ortega.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Lectures; Tutorials/Workshops; Lecturer directed activities.
  • assessment and self-directed study
Assessment: assignments (50%); test (20%); reflective journal (30%).

JCU Brisbane, Internal, Study Period 21
Census Date 11-Apr-2019
Coordinator: Mr Roy Wybrow
Lecturer: Mr Gregory Trotman.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Lectures; Tutorials/Workshops; Lecturer directed activities.
  • assessment and self-directed study
Assessment: assignments (50%); test (20%); reflective journal (30%).

JCU Brisbane, Internal, Study Period 23
Census Date 05-Dec-2019
Coordinator: Mr Roy Wybrow
Lecturers: Mr Patrick Goh, Mr Gregory Trotman.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Lectures; Tutorials/Workshops; Lecturer directed activities.
  • assessment and self-directed study
Assessment: assignments (50%); test (20%); reflective journal (30%).

JCU Brisbane, Internal, Study Period 22
Census Date 08-Aug-2019
Coordinator: Mr Roy Wybrow
Lecturer: Mr Gregory Trotman.
Workload expectations:

The student workload for this 3 credit point subject is approximately 130 hours.

  • 38 hours - Combined Lectures; Tutorials/Workshops; Lecturer directed activities.
  • assessment and self-directed study
Assessment: assignments (50%); test (20%); reflective journal (30%).

Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.