JCU Australia logo

Subject Search

BX2093 - Sports Management

Credit points: 3
Year: 2014
Student Contribution Band: Band 3
Administered by: School of Business (pre 2015)

This subject will provide an overview, introduction and descriptive framework for the area of sports management. The introduction will include a consideration of the role of sports in the wider context of leisure and society and as part of the growing experience economy. The descriptive framework will be based on an analysis of the key components of, and stakeholders in, sports management. The key components to be analysed include physical infrastructure needs and venue management, marketing issues related to key stakeholders, the business management aspects of sports and the role of special events in sports. The key stakeholders to be considered include sports participants, sports officials, spectators, club members, sponsors and administrators. The examination of stakeholders will explore motivations for involvement, needs and expected benefits, and perceptions of service quality. This subject will provide an overall context for the other more targeted subjects within the sports and events management major.

Learning Outcomes

  • review the key components of sports management and describe the central management issues and challenges;
  • critically appraise the roles of key stakeholders in sports management and describe their contributions;
  • use research and literature in various elements of sports activities to design management processes for different aspects of sports.
Prerequisites: 6 credit points of level 1 subjects

Availabilities

Townsville, Internal, Study Period 2
Census Date 28-Aug-2014
Coordinator: <Person not found>
Lecturers: <Person not found>, Assoc. Professor Laurie Murphy, Professor Philip Pearce.
Workload expectations:
  • 39 hours workshops/Seminars
Assessment: end of semester exam (40%); presentations (30%); assignment (30%).

External, Study Period 2
Census Date 28-Aug-2014
Coordinator: <Person not found>
Lecturer: Professor Philip Pearce.
Workload expectations:
  • 0 hours
Method of Delivery: WWW - LearnJCU
Assessment: end of semester exam (40%); presentations (30%); assignment (30%).

JCU Singapore, Internal, Study Period 52
Census Date 17-Jul-2014
Coordinator: Professor Philip Pearce
Lecturer: Mr John Ng.
Workload expectations:
  • 26 hours lectures
  • 12 hours tutorials
Assessment: end of semester exam (40%); presentations (30%); assignment (30%).

Note: Minor variations might occur due to the continuous Subject quality improvement process, and in case of minor variation(s) in assessment details, the Subject Outline represents the latest official information.